Well intentioned as some may be, some new technologies threaten to create barriers and delay timely patient care and disrupt the doctor-patient relationship. Learn how to improve your practice to compete in the future.Read more >
“Average” hurricane season predictions shouldn’t be overlooked—up to four major hurricanes could threaten the U.S. this year. Here’s how coastal doctors of optometry can prepare now.Read more >
Optometry’s outsized public awareness, media impact a testament to our message.Read more >
The CDC’s Healthy and Safe Swimming Week, May 20-26, reminds Americans how to prevent illness and injury during this summer pastime. Here’s how doctors of optometry can reinforce eye safety. Read more >
Consumers must first acknowledge 1-800 Contacts’ online vision test is not a comprehensive eye exam before using the technology, a change that comes after the AOA voiced health and safety concerns to the Federal Trade Commission (FTC).Read more >
Martin Carpenter, O.D., of West Virginia, to be recognized with the 2019 Dr. W. David Sullins Jr. InfantSEE® Award. Read more about what energizes Dr. Carpenter to provide pediatric vision care.Read more >
Optometry’s Meeting® 2020: Never so far, so long, so far away
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After AOA response, "Scam" writer issues clarification, lauds eye exams
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Paraoptometric certification can boost a career
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