Educate Your Community

The AOA reaches out to media outlets across the country to inform consumers of the importance of eye health and vision care provided by doctors of optometry. You can do the same in your local community by utilizing the customizable resources on this page. 

AOA resources

Monthly social media calendar

Use the monthly social media calendar to easily plan and schedule content in advance. Every month, the AOA will update the calendar to include social posts, images and customizable content that coincides with AOA’s own activities. We ask all partners to organically post on their social channels each month. 

ACCESS CALENDAR

Related News

In rural America, opportunity for optometry amid shortfall of ophthalmologists

Patient access to eye care and care itself in rural America is jeopardized by the shortage of ophthalmologists, a new study suggests. AOA President Steven T. Reed, O.D., says optometry can help close the gap between the shrinking supply of ophthalmologists and the demand for care. By comparison, more than 99% of Americans live in counties with a doctor of optometry.

Destination: Scope expansion

The AOA deploys multifaceted support for state affiliates in their high-stakes fights to secure optometric scope expansion through strategic guidance, administrative and operational resources, and the Future Practice Initiative, established in 2018. The bold direction is yielding remarkable results—scope expansion and the future of optometry are reaching historic heights.

Opportunities in Optometry Grants deliver fresh perspectives and enthusiasm

New grant recipients are already embracing optometry and searching for new ways to elevate eye health across America.