School’s not out forever: Why ‘back-to-school’ exams are crucial this year

With so many changes in store for the upcoming school year, children’s back-to-school exams should remain the constant, especially as reliance on digital technology increases.Read more >

July 15, 2020

Protection check-in

Protecting patients’ eyes from harm is a doctor’s No. 1 priority. But have you taken steps to protect your career as well? Whether you are a seasoned doctor of optometry or just beginning your professional career, having the right professional liability insurance is essential.Read more >

July 6, 2020

First-ever AOA 2020 Virtual Learning Livecast a success

About 1,500 people registered for high-quality, industry-leading courses on unique platform.Read more >

July 1, 2020

AOA’s virtual CE, professional development a value for entire practice

3 reasons why doctors, staff and students will benefit from participating in the AOA 2020 Virtual Learning Livecast.Read more >

June 11, 2020

How to turn your patients into brand ambassadors

“We have to change how we do things and deliver an experience, and it has to be the right kind of experience."Read more >

June 10, 2020

Paraoptometrics have key role in scope expansion

Doctors of optometry and paraoptometrics should work hand in hand to meet future demands of patients.Read more >

May 27, 2020

Communication key to unlocking patients from virus fear

For patients nervous to leave home, sharing safety protocols can ease anxiety.Read more >

May 14, 2020