The updates you need to position your practice to thrive.

Does your practice do in-house billing? Here’s something to know

Save 10 hours, see 11 more patients each week—that’s how much time doctors say they recapture weekly by delegating nonphysician tasks to well-trained or certified staff.

Protecting patient privacy when a clinical observer visits

An optometry student is shadowing you at your practice. Does your patient need to give their consent?

Where to start? The tools and resources to leave a positive impact on your patients and community

In the bustling world of eye care, introducing oneself as a new optometrist isn't just about clinical skills; it's about weaving oneself into the fabric of the community. Learn best practices for carving your niche in both your new practice and community.

AOA boosts support for optometrists rocked by Change Healthcare cyberattack

In light of the recent cyberattack and its national impact on health care, Optometry Cares® —The AOA Foundation announces immediate financial relief. Learn how to apply for a grant.

Excel Your Career

From the liability insurance you need to begin your career with peace of mind, to retirement planning resources to secure your future—AOAExcel® has the tools for success no matter what stage of your career.

Be aware of new classification of employee vs. independent contractor from labor department

The new rule took effect on March 11. Get answers to questions about the final rule.

How participating in an AOA survey can benefit optometry

Work to ensure optometry’s fair treatment under Medicare stems from the AOA’s participation on an influential committee tasked with valuating services provided to Medicare beneficiaries—and members can have a crucial say in that process.

Why optometrists love the AOA Business Card

Some large practices have generated $36,000 back in rewards annually, while smaller practices benefit with no annual fee or personal liability.

Patient intake coding for medical diagnoses

Patients often find medical plan and vision care plan coverage to be confusing. Take these steps to ensure patients are fully aware when their medical plan may be billed.

Set your practice up for success

Looking for a New Year’s resolution you can keep? How about elevating your practice management skills to start 2024 off right? Your colleagues share some of their practice management insights, tips and considerations for a healthy practice.

New federal Corporate Transparency Act: What optometric practices need to know to comply 

The AOA Center for Independent Practice has developed key resources to help optometric practices comply with the new law, including information on who should report and how to file info on their ownership. Find out what the AOA is doing to relieve the paperwork burden on optometric practices.