Your source for fresh news updated daily on topics ranging from clinical eye care to advocacy to practice management tips.

AOA members help Olympians gain an edge

The countdown to the Olympic Games in Paris is on. Discover how AOA member optometrists have helped elite athletes prepare.

‘Advocacy is our history and our future’

Why—and how—to be an advocate for optometry.

Tackling TBI

Optometrists play an integral role in assessing and treating patients with traumatic brain injuries.

FTC issues 10-year Eyeglass Rule update as AOA renews demand for crackdown on medical device scammers

A nearly decade-long rule review ends with new requirements for prescribers, yet commissioners abandon two once-proposed, damaging policies after AOA insistence.

Advocacy updates

‘Profits over patients cannot continue’ with VBMs; Texas testifies at health insurance hearing

As Texas defends its landmark law curbing vision benefit managers (VBMs), doctors of optometry testify at a hearing on the state’s health insurance market.

'All the advocacy firepower’ called up at AOA on Capitol Hill

Over 500 AOA doctors and optometry students championed the profession’s priority issues in Washington, D.C., including a growing Congressional focus on vision plan abuses.



AOA Focus

AOA Focus is the magazine for AOA members. AOA Focus delivers a blend of updates, in-depth analysis and personal stories from doctors of optometry across the country on topics that matter most to the profession. This big-picture view is the perfect complement to the daily updates members get at AOA News.
AOA Focus