Educate Your Community

The AOA reaches out to media outlets across the country to inform consumers of the importance of eye health and vision care provided by optometrists. You can do the same in your local community by utilizing the customizable resources on this page. 

Public education and campaign materials

Available for your use are customizable news releases, social media posts, infographics and other campaign resources that cover a number of vision and eye-health related topics. Not only are these tools useful to educate your patients and the public, but they provide an opportunity for you to market your practice and services to your community. 

Also available are PowerPoint presentations that can be used for health events, school meetings and other assemblies. 

Questions? Please email Susan Thomas.

Handouts, presentations & infographics

Children’s Vision

Contact Lenses


Digital Eye Strain

General Eye Health and Vision


Glaucoma, often called the "sneak thief of sight"

Smoking and eyes

Smoking, vaping and your eyes materials
  • Smoking, as well as 'vaping' (also referred to as e-cigs), can be harmful to your eyes, in particular for contact lens wearers. Download this helpful fact sheet for your patients
  • In addition, this customizable press release can be sent to your local media, and social media posts can be personalized for your practice's social media channels, such as Facebook. Use these content messaging resources, including an infographic, to educate your patients on the dangers of smoking and vaping.
  • The annual Great American Smokeout, observed on the third Thursday of each November, offers an opportunity to use these materials to generate awareness of smoking cessation.


AOA Resources for Childrens Vision
Related News

Doctors of optometry obtain $2.1 billion in federal relief to blunt COVID-19 economic crisis

Even as doctors of optometry receive the much-needed funds, the AOA remains committed to advocating for optometry’s inclusion in federal crisis measures. Reminder: the deadline to apply for relief has been extended to May 31.

Optometry’s reflection

Given the doors that were once closed and are now open to women and people of color in society, it might be expected that the faces of optometry would reflect the changing demographics of the nation. And with the nation’s reckoning over social injustice in 2020 stirring anew concerns over diversity and inclusiveness, the profession is asking whether optometry reflects the nation’s changing demographics—and why should that matter?

AOA pushes Amazon to sufficiently address inappropriate contact lens sales

The global e-commerce retailer again came to the AOA’s attention over posts from contact lens sellers that didn’t appear to meet FCLCA patient protection provisions requiring valid prescriptions.